Golden Boy Promotions CEO Oscar De La Hoya is anticipating 3 million pay-per-see purchases for the September sixteenth super battle between Saul "Canelo" Alvarez (49-1-1, 34 KOs) and Gennady "GGG" Golovkin 37-0, 33 KOs) on HBO PPV. This may seem like another of De La Hoya's excessively aspiring forecasts for the quantity of purchase rates, however he could be correct this time. It's a coordinate that will indicate whether Canelo can convey the game on his back the way De La Hoya trusts he can do.
There's enormous enthusiasm for the Canelo-Golovkin battle that we haven't seen since the 2015 challenge between Floyd Mayweather Jr. what's more, Manny Pacquiao. That battle got 4.6 million PPV purchases on HBO/Showtime. It a dreadful battle setting two warriors that were past their best, avoiding any risk and doing next to no to make it energizing for the many boxing fans that had paid great cash to see the flop inhabit the MGM Grand in Las Vegas, Nevada and on pay-per-see. There hasn't been a battle so captivating as the Canelo-GGG battle since Mayweather-Pacquiao. Nothing looks at to Canelo versus GGG. 3 million PPV purchases is unquestionably achievable given the correct level of advertising of the battle.
Dissimilar to Mayweather and Pacquiao, Canelo and Golovkin are still in their prime, and neither of them is harmed with a terrible shoulder like Pacquiao. Canelo and Golovkin will be hoping to go to war to make it energizing for the boxing fans. That is the mental make-up of Golovkin and Canelo. They need to engage the fans, and they needn't bother with a reason to release their hands.
Some would state that Mayweather-Pacquiao mortally hurt boxing and the PPV business with the way that the two contenders failed to meet expectations. We'll never know without a doubt if this repulsive battle hurt boxing, however we do realize that the PPV numbers have not been awesome since this battle. Mayweather's PPV numbers were drastically down in his next battle against Andre Berto in 2015 preceding he resigned after that match. Pacquiao's PPV numbers have been dropping off too hugy, however we don't know whether it's the Mayweather battle that did it or the dull match-production his promoter Bob Arum is accomplishing for him by coordinating him against his Top Rank contenders rather than folks that the boxing fans need to see him battle.